By: Ryan Allis

Context: Ryan Allis founded Constant Contact, the email marketing company, while a student at UNC-Chapel Hill, which he sold for $180M.

Highlights

• Finding Mentors - pp190
• Part II: Entrepreneurship (pp569)
• Business planning slide deck - pp723
• Incorporation - pp734
• Raising external capital - pp799
• Marketing - pp857
• Role of CEO - pp 927
• Year 1 goals, year 2, year 3, and so on - pp970
• 100 STEPS TO GET STARTED - pp978

Original Document

https://s3-us-west-2.amazonaws.com/secure.notion-static.com/8d1f95f3-72c1-4be2-bfea-23a03fdf6d70/RyanAllis_LessonsFromMy20s.pdf